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Web05. apr 2024. · Shein is a mysterious company whose founder is an enigma. ... calling the brand "old fashioned” and confronting its marketing strategy based on 100 per cent visual appeal. In her article ... Web06. jul 2024. · Shein is now the largest cross-border fast fashion e-commerce company in China. The e-commerce clothing brand reaches consumers in the United States, ... Parents of children from 1 to 15 years old; Since Gen Z is the most important target consumer group for Shein, it aims to be desirable, unique, and socially acceptable for young people. ... Web19. jul 2024. · Shein is a B2C fast fashion company owned by Nanjing Lingtian Information Technology Co. founded in 2008. The company was created by Chris Xu and is headquartered in China. It focuses on both men's and women's wear. Clothes for children, accessories, bags, and shoes are some other categories of apparel that Shein houses. tipsy wit