WebDec 7, 2024 · Brandwatch is an enterprise-level social media monitoring tool that could be used to track ongoing PR campaigns. You can monitor relevant topics, mentions, purchase intent, share of voice, and the top sites that mention the company. The tool could be extremely useful during crisis situations or if you need to monitor a competitor's moves. WebDec 7, 2024 · Owned by the company Launchmetrics, it has a CRM-style platform to track communications with journalists, social media monitoring, email marketing and tracking capabilities for sending out releases and follow-ups, and reporting and measurement tools. 17. PRWeb by Cision Price: $99/month for Basic Plan
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